Responding to customers and prospects even when you don’t have an answer for them builds trust. One of the biggest complaints from consumers today is the poor communication from dealership sales and service personnel. Most dealerships depend on the use … Read More
Tip of the Month
Wholesale prices are slipping, and 1/3 of your pre-owned inventory is over 45 days old. A dangerous combination.
With the current inventory shortage, we have been surprised to see such a large percentage of pre-owned inventory over 45 days old. In last month’s tip, we recommended that your turn rate should be 15 days. With used car … Read More
According to J.D. Power retail, sales of new vehicles for May is expected to only reach 1,013,700 units, a 20.9% decrease compared with May 2021. The new-vehicle inventory situation has not materially changed, but dealers can find opportunities in their … Read More
Prospecting for inventory on the service drive is in high gear, but if you are only using your CRM to find prospects, you are missing over half of the opportunities. According to NADA statistics, over 60% of your service customers did not … Read More
The service drive is one of the best places to find pre-owned inventory. Below are some tips and best practices: Set realistic expectations for your team, because not every upcoming service appointment is a potential purchase. Leverage your CRM to identify … Read More